CLS brand identity by Adam Garlinger
Featured Project / CLS Images
CLS Images is a UK based photographer who was in need of an identity, image, look and feel that would empower her to stand out amognst other photographers. Adam Garlinger Illustration + Design created a fresh, clean and strong identity, with elements carried through to create a visual language. The project included the development of the identity, icons, wordmark, icons, color palette and suite of visual elements. The elements of the identity are carried through to the artist statements., with the use of color and visual elements creating a visual language that can adapt and evolve with the photographer. Click or Scroll Down to View Project

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CLS brand identity by Adam Garlinger
Project Thinking
In a saturated marketplace, with heavy competition and choice for the consumer, a unique and remembered identity empowers a business owner. The bold color palette, with strong visual elements that are tied together help create and deepen the connection between audience and business.
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CLS brand identity by Adam Garlinger
Identity Icon
The logo was carried through to the development of secondary marks, alternate marks and visual elements.
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CLS brand identity by Adam Garlinger
Alternate Logo Mark Graphic
Graphics developed for usage in marketing and promotion.
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CLS brand identity by Adam Garlinger
Identity Wordmark
The monogram styled wordmark uses elements of the identity.
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CLS brand identity by Adam Garlinger
Alternate Wordmark
The monogram styled wordmark uses elements of the identity.
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CLS brand identity by Adam Garlinger
Wordmark Graphic Element
Created for usage in marketing materials.
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CLS brand identity by Adam Garlinger
Branded Statements
Company Statements developed as graphic elements, to be used throughout communication materials.
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CLS brand identity by Adam Garlinger
Branded Statements
Company Statements developed as graphic elements, to be used throughout communication materials.
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Project Summary
The identity uses a bold color palette with strong visual elements to create the remembrance needed to stand out in a crowded market, and deepen the connection with the audience.



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Located on the Delaware River in historic Titusville New Jersey, Adam Garlinger Illustration + Design is a multi-disciplinary design agency that creates communication solutions that incorporates identity, message and design., developed through architecture, strategy and a defined approach, applied through print, web and social media. Communication solutions that deliver that needed first impression, accelerate response and transform opportunity into business. Design solutions by Adam Garlinger Illustration + Design, Titusville New Jersey, 908.581.3393
908581.3393 / adam@adamgarlinger.com
What We Do
Ideas, strategies and experience, backed by the knowledge and understanding of your business delivers communication solutions through a full-suite of services that include: brand development, identity systems and visual language, logo design and corporate identity, integrated direct mail and advertising, business development, consulting services, responsive website design and the development of a web presence. Adam Garlinger Illustration + Design delivers that needed first impression that accelerates results.