New Work / Central Jersey Business Circle
Central Jersey Business Circle is a professional networking group that helps members build business through a stronger network, professional connections and gained knowledge applied to their businesses. The project included the identity development, design, visual language, writing and messaging elements, applied to promotion, marketing and web development. Click or Scroll Down to View Project |
Project DetailsThe identity development included the typographical-styled primary logo, secondary marks, a suite of graphic elements, typography and color palette, with usage and arrangements defined to create a visual language. Visual statements were created to visually deliver a compelling brand message.
The visual identity system and language is both fluid and flexible, and provides the visual resources and guidelines to evolve, building brand equity and a connection with the audience.
Logo Development
The logotype mark incorporates the group initials into a stylized script to be unique and stand out.
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The logotype mark incorporates the group initials into a stylized script to be unique and stand out.
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Primary, Secondary and Wordmark
The typographical styled primary logo was created to be unique, different and stand out amongst the typical networking group logos, providing the group with something different and unique, to stand out in a crowded field.
The secondary and alternate logos were created to provide flexibility in design and creative applications and usage, and to extend the brand.
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Building the DesignThe logo was applied to graphical lockups and developed applications, using existing messaging, and newly created messaging elements. The new elements were applied to marketing and promotional materials, programs, events and services.
Secondary “Fuel” Statement and Design
To extend usage and enable design flexibility, additional statements and lockups were created. The usage and application of elements follows the developed guidelines to create a design language that strengthens the brand and deepens the connection with the audience.
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To extend usage and enable design flexibility, additional statements and lockups were created. The usage and application of elements follows the developed guidelines to create a design language that strengthens the brand and deepens the connection with the audience.
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Icon and Design Elements
A suite of icons and design elements were created to extend the visual palette, the message and the brand. Secondary and alternate versions were created to provide flexibility and extend usage. These elements were applied to the design of online promotion and marketing, as well as being used in the website and the Group social media page.
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A suite of icons and design elements were created to extend the visual palette, the message and the brand. Secondary and alternate versions were created to provide flexibility and extend usage. These elements were applied to the design of online promotion and marketing, as well as being used in the website and the Group social media page.
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Marketing and Promotion, Web
Ads were created to promote the Group, meetings and events, posted throughout Facebook and Facebook groups. Creative and design elements were developed for meetings, locations, written articles and aspects of group memberships, with guidelines defining usage and aplication of elements, layouts and placement.
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Ads were created to promote the Group, meetings and events, posted throughout Facebook and Facebook groups. Creative and design elements were developed for meetings, locations, written articles and aspects of group memberships, with guidelines defining usage and aplication of elements, layouts and placement.
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Postcards, Posters and Promotion
Postcards, invites and posters were created to promote the Group, meetings and events. The marketing strategy focuses on the unique and beneficial aspects of the group and membership, to help the group to stand out in a crowded field of professional networking organizations.
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Postcards, invites and posters were created to promote the Group, meetings and events. The marketing strategy focuses on the unique and beneficial aspects of the group and membership, to help the group to stand out in a crowded field of professional networking organizations.
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Website Elements
Design elements, arrangements and lockups were developed for the Group website, to promote the group, meetings and members' businesses. The design, message and lockups communicates the unique aspects of the group, with the website building a web presence and search engine position for the group and member's business.
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Design elements, arrangements and lockups were developed for the Group website, to promote the group, meetings and members' businesses. The design, message and lockups communicates the unique aspects of the group, with the website building a web presence and search engine position for the group and member's business.
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Project SummaryDesign, typography and a bold color platte creates a unique identity that stands out to develop a presence in a crowded field that asks potential members for the finite resource of their time.
Located on the Delaware River in historic Titusville New Jersey, Adam Garlinger Illustration + Design is a multi-disciplinary design agency that creates communication solutions that incorporates identity, message and design., developed through architecture, strategy and a defined approach, applied through print, web and social media. Communication solutions that deliver that needed first impression, accelerate response and transform opportunity into business. Design solutions by Adam Garlinger Illustration + Design, Titusville New Jersey, 908.581.3393
908581.3393 / adam@adamgarlinger.com
What We Do
Ideas, strategies and experience, backed by the knowledge and understanding of your business delivers communication solutions through a full-suite of services that include: brand development, identity systems and visual language, logo design and corporate identity, integrated direct mail and advertising, business development, consulting services, responsive website design and the development of a web presence. Adam Garlinger Illustration + Design delivers that needed first impression that accelerates results.
Ideas, strategies and experience, backed by the knowledge and understanding of your business delivers communication solutions through a full-suite of services that include: brand development, identity systems and visual language, logo design and corporate identity, integrated direct mail and advertising, business development, consulting services, responsive website design and the development of a web presence. Adam Garlinger Illustration + Design delivers that needed first impression that accelerates results.
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New Work & Concepts
Recent projects, new work and design concepts by Adam Garlinger Illustration + Design... Solutions that solve business needs through strategy, message and design. Go To Page
Recent projects, new work and design concepts by Adam Garlinger Illustration + Design... Solutions that solve business needs through strategy, message and design. Go To Page
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Case Studies
Case Studies and the examination of how message and design developed on an architecture creates a visual language and better connects the audience to your business. Go To Page
Case Studies and the examination of how message and design developed on an architecture creates a visual language and better connects the audience to your business. Go To Page
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Our Work
Branding, design and identity projects. More than design., it is the message strategy and approach based on the understanding of industry, market and audience that accelerates the results that builds business. Go To Page
Branding, design and identity projects. More than design., it is the message strategy and approach based on the understanding of industry, market and audience that accelerates the results that builds business. Go To Page
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About Us
Adam Garlinger Illustration + Design is a multi-disciplinary design agency that provides clients with the solutions that build business. Go To Page
Adam Garlinger Illustration + Design is a multi-disciplinary design agency that provides clients with the solutions that build business. Go To Page
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Contact Us
Adam Garlinger Illustration + Design is a multi-disciplinary design agency located in Titusville New Jersey, call or email us at: 908.581.3393, adam@adamgarlinger.com Go To Page
Adam Garlinger Illustration + Design is a multi-disciplinary design agency located in Titusville New Jersey, call or email us at: 908.581.3393, adam@adamgarlinger.com Go To Page
The Difference...Contact us today to learn how the understanding of your business, industry, market and the audience your business needs to reach, accelerates response and delivers results. Contact Adam Garlinger Illustration + Design at: 38 River Drive, Titusville New Jersey. 908.581.3393 or adam@adamgarlinger.com
